WHO CAN BENEFIT?

The WSC® Municipal Sponsorship Summit is designed for a cross-sectional audience involved in the sponsorship marketing, advertising, and naming rights sector of municipalities and the public sector.

Whether you are a seasoned veteran or a newbie to the sector, there is something for you to take away from the WSC® Municipal Sponsorship Summit. With a cross-section of sector-specific networking, an in-depth half-day focused workshops on key topics combined with sector-specific topics for keynote addresses, break-out sessions, and interactive panel discussion, all bases are covered.

You should attend if you are directly involved in or oversee or are responsible for any of the following:

  • Selling (or considering selling) sponsorships, advertising, and naming rights in your community.

  • Looking to increase revenue opportunities other than through increases in taxes and user fees.

  • Needing to know what your sponsorships/advertising/naming rights are really worth.

  • Enhancing the activations undertaken by your partners.

Some positions, departments, titles and roles of our attendees:

  • Sponsorship Coordinator

  • Sponsorship manager or director

  • Revenue officer or director

  • Development officer

  • Responsible for new business development

  • Parks and Recreation Manager / Director / GM

  • Local politician

  • Working with Economic Development

  • Working in sport, recreation, or culture and need additional revenues.

  • Responsible for or working in sport tourism.

  • Responsible for attracting then funding major events being brought into your community (conventions, festivals, conferences, sports activities) 

  • Marketing and communications professional within the municipal or public service sector